PRIVACY POLICY

1. Introduction

Welcome to The SB Method ("we", "our", "us"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our coaching services.

2. Information We Collect

We collect personal information that you voluntarily provide to us when you:

• Register for our coaching programmes
• Join our waitlist
• Contact us via email or WhatsApp
• Make a payment for our services

The personal information we collect may include your name, email address, payment information, health and fitness data, progress photos, and any other information you choose to provide.

3. How We Use Your Information

We use your personal information to:

• Provide and manage our coaching services
• Process your payments and prevent fraud
• Send you programme updates, check-ins, and educational resources
• Respond to your enquiries and provide customer support
• Improve our services and develop new offerings
• Comply with legal obligations

4. Legal Basis for Processing (GDPR)

Under the General Data Protection Regulation (GDPR), we process your personal data based on:

• Consent: You have given clear consent for us to process your personal data for specific purposes (e.g., joining our waitlist)
• Contract: Processing is necessary for the performance of a contract with you (e.g., providing coaching services)
• Legal obligation: Processing is necessary to comply with the law
• Legitimate interests: Processing is necessary for our legitimate interests (e.g., improving our services)

5. Data Sharing and Disclosure

We do not sell your personal information. We may share your information with:

• Service providers: Third-party companies that help us operate our business (e.g., payment processors like Stripe, email service providers)
• Legal requirements: When required by law or to protect our rights

All third-party service providers are required to maintain the confidentiality and security of your personal information.

6. Your Data Protection Rights (GDPR)

Under GDPR, you have the following rights:

• Right to access: Request copies of your personal data
• Right to rectification: Request correction of inaccurate or incomplete data
• Right to erasure: Request deletion of your personal data
• Right to restrict processing: Request that we limit how we use your data
• Right to data portability: Request transfer of your data to another organisation
• Right to object: Object to our processing of your personal data
• Right to withdraw consent: Withdraw consent at any time where we rely on consent

To exercise any of these rights, please contact us at [email protected]

7. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required by law. After your coaching programme ends, we will retain your data for a reasonable period to comply with legal obligations and resolve disputes.

8. Data Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

9. Cookies and Tracking

Our website may use cookies and similar tracking technologies to enhance your browsing experience. You can control cookie settings through your browser preferences.

10. Third-Party Links

Our website may contain links to third-party websites (e.g., Stripe for payments, WhatsApp for messaging). We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

11. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this policy periodically.

13. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your data protection rights, please contact us:

14. Supervisory Authority

If you are located in the European Economic Area (EEA) or UK, you have the right to lodge a complaint with your local data protection authority if you believe we have not complied with applicable data protection laws.

UK: Information Commissioner's Office (ICO) - ico.org.uk